What We Do

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In addition to a Meter Panel that employs proprietary technology to track individual radio listening and TV viewing habits on a daily basis, we conduct Diary Surveys for our 100+ radio and television markets.

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How We Do It

Producing audience measurement data is a time-consuming process that involves survey design, sample enumeration, and recruitment, data collection and editing from Diaries and Personal People Meters (PPM), and the translation of information into final publishable data – all of which must be accomplished on schedule and within budget.

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Numeris is a not-for-profit, member-owned tripartite industry organization governed by a Board of Directors that includes representatives from our constituent member groups – radio and TV broadcasters, advertising agencies and advertisers.